Texas Health Resources' "Gift From the Heart" Receives Media Coverage|
Texas Health Resources' "Gift From the Heart" Receives Media Coverage
The Aug. 15 edition of The Dallas Morning News featured a story about Texas Health Resources' new brand, which was announced along with a donation of AEDs to 51 North Texas secondary schools.
During an early-morning event at Arlington's Lamar High School, Doug Hawthorne, CEO, presented the first AED to Jerry McCullough, superintendent of Arlington ISD. Mr. Hawthorne, Arlington Mayor Dr. Robert Cluck, Steve Hanson, senior executive vice president of system alignment and performance, Kirk King, president of Arlington Memorial Hospital, and school district representatives were interviewed by local media about the AED donations and our rebranding. We anticipate coverage from KDFW-TV (Channel 4), KXAS-TV (Channel 5), WFAA-TV (Channel 8), KTVT-TV (Channel 11) and KDAF-TV (Channel 33) as well as the Star-Telegram and Fort Worth Business Press.
KRLD-AM (1080) ran a pre-recorded interview with David Tesmer, senior vice president of advocacy and community benefit.
The story also appeared on WFAA.com and the Web sites for the Dallas Business Journal and Inside Collin County Business.
The story was picked up nationally by Yahoo News and by the Web sites for NBC, ABC, CBS and FOX affiliates in Palm Beach, Fla., Cincinnati, Richmond, Va., Birmingham, Ala., Jackson, Miss., Buffalo, N.Y., Columbia, S.C., Davenport, Iowa, Evansville, Ind., Roanoke, Va., Hattiesburg, Miss., Las Vegas; Tuscon, Ariz., Lufkin/Nacogdoches, Texas, Shreveport/Bossier City, La., San Francisco, Reno, Nev., Omaha, Neb., Tyler/Longview, Texas, and Jonesboro, Ark.
The story also ran on the Web sites for the Houston Chronicle and Business Journal newspapers across the nation, including Houston, Austin, Texas, San Antonio, San Francisco, Wichita, Kan., Washington, D.C., Sacramento, Calif., Raleigh, N.C., Tampa, Fla., St. Louis; South Florida, Silicon Valley/San Jose, Calilf, Seattle, Portland, Ore., Winston-Salem, N.C., Milwaukee, Wis., Charlotte, N.C., Pittsburgh, Philadelphia, Phoenix, Orlando, Fla., Albuquerque, N.M., Nashville, Tenn., Minneapolis-St. Paul, Minn., Memphis, Tenn., Kansas City, Mo., Los Angeles, Boston, Birmingham, Ala., Jacksonville, Fla., Louisville, Ky., Columbus, Ohio; Atlanta, Buffalo, N.Y., and Eastbay, Calif.
All coverage is subject to change due to late-breaking news events. Sign-in may be required on some Web sites.